How to Stop Wasting Money on Skincare: 15 Tips From an Esthetician

Originally published in 2015. Thoroughly updated in 2026. Skincare has become considerably more complicated—and considerably more expensive—since I first wrote this article more than a decade ago. We now have ten-step rituals, weekly product launches, overflowing influencer shelves, and algorithms that can convince you your perfectly normal skin needs six new serums before breakfast. It…

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