ABCs of Skin Care: F is for Fragrance in Skincare

By Laurie Neronha | August 5, 2019 |
woman holding clear glass bottle

We like things that smell good. WE like to smell good. Think about the the FIRST thing you do when you open up a bottle of milk? How about when you pick up a bottle of lotion? YOU SMELL IT. Why? Because our reptilian brain knows that if it smells unpleasant, it will probably make…

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